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百億老人財賺飽飽

May 23rd 2013, 07:24

台灣高齡化社會來臨，預估未來10年內，將會有1千萬名超過45歲以上的中高齡消費人口，經濟部工業局預估將能創造出超過上百億元的消費額度。

財團法人中衛發展中心今年首度規劃「銀髮產業行銷系列課程」，6/18起開課，內容包含議題行銷、說故事行銷技巧、客訴處理與危機溝通、新聞稿寫作研習等。每位學員8100元，單堂課程3000元，2人以上報名9折。

高齡化社會來臨，銀髮商機無限。資料照片

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